Empowering Cutting-Edge Virtual Reality Capabilities

Introduction: The Virtual Solutions team at Accenture is at the forefront of innovation, bringing to life groundbreaking capabilities that leverage cutting-edge virtual reality technology. This document outlines our key virtual solution capabilities and Suraj Kuwar's invaluable contributions to this exciting venture.

I. 3D Initiative POSM:

A. Effective In-Store Communication:

Develop a strategy to enhance in-store communication with shoppers.

Ensure that product displays effectively convey key messages across the store.

Explore alternative in-store communication options based on the specific messaging needs.

B. Shopper-Centric Approach:

Provide size-appropriate displays and layouts.

Tailor communication materials to align with the needs and preferences of shoppers.

Enhance the overall shopping experience.

II. 3D Planogram:

A. Flexible Planning:

Present multiple planogram options.

Collaborate with retailers to make real-time modifications.

Visualize the impact of layout changes and educational materials in life-size format.

B. Real-World Simulation:

Demonstrate how planograms influence shopper behavior.

Create life-sized virtual planograms to illustrate real-world shelf setups.

Save time and costs by avoiding physical store tests before rollout.

III. 3D SBD Shelving Re-invention:

A. Guided Shelving Design:

Construct shelving units according to "Guide Me" or "Delight Me" guidelines.

Model virtual shelving from conceptualization to the final design.

Provide guidance to save time and costs by eliminating the need for test stores.

IV. 3D Store Re-invention:

A. Innovative Store Layouts:

Design and create reinvented store layouts.

Facilitate quick decision-making and consensus among stakeholders.

Offer a comprehensive view of the new store design.

Achievements:

Senior 3D Artist, Accenture, Mumbai 03/2010 - 05/2017

Innovative 3D Artistry and Virtual Reality Creation: 

• Leveraged Autodesk Maya/Max, Unity, and Photoshop to craft high-quality art assets for various projects, resulting in visually stunning and immersive content. 

• Successfully recreated intricate virtual stores for virtual reality experiences by harnessing game engines and employing meticulous visual recreation and modeling techniques. 

• Applied an extensive understanding of environment design, including advanced skills in lighting, texturing, post-processing, and layout, leading to the creation of visually captivating 3D content.

My exceptional contributions have played a pivotal role in driving the success of our Virtual Solutions team, enabling us to empower cutting-edge virtual reality capabilities that redefine how we engage with consumers.